ONLINE; ON ME!
Social media clean up
Virtual me is the real me!
A number of friends ask ‘do employers really pay attention to social media when you apply for a job?’ The short answer is yes and it makes a big difference to you even getting an interview.
According to an article in business news daily, a recent review suggested over 70% of employers check social networks before they grant an applicant an interview so it is worth making sure your online life will stand up to a bit of scrutiny.
Deleting your accounts or stopping posting or liking can look contrived and suspicious, around half of all employers said they would not invite someone for an interview if they had no online presence, so make sure your accounts are up to date and are relevant with positive good quality content.
Remember that employers want to see something positive about you and they check out not only what you post and your photos, but also the groups you belong to, and the posts you follow or like. The good news is most employers are checking your social media to support your application rather than to find something negative about you.
Here are a few hints and tips about what to do in advance of applying for a job to make it easier for an employer to say yes to you.
This might seem obvious but delete anything negative from your accounts, that means photos, posts, and groups that might not go down well with a prospective employer. Remember to delete anything you are tagged in that might be negative as well.
Try and make the most of the good things you do, volunteering, sporting activities, fundraising, in fact, any supportive content on your accounts helps create the picture of you as a credible and responsible potential employee.
When you do something positive and noteworthy, write about it and have your friends and family comment on it, the more good stuff you highlight the easier it will be for any prospective employer to choose you.
Set up a Google alert for your name so that when a picture that’s been tagged or any mention of your name comes up on Google, you know first. Ask family members to do the same so you are sure not to miss anything you might need to amend.
While all this might sound a bit like big brother is watching you, it is important to remember anything you publish becomes part of the public domain and as such can be used to find out about you. This is true not only when you are applying for a job but also when you have a job. Around half of all employers say they regularly check their current employee's social media accounts, particularly during periods of absence from work or if the employee is identified as having the potential to progress in the company, so, keep your accounts clean, professional and relevant to the image you want in work.
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